The way we canvass is broken. Existing tools guide us to think about our voters as pre-built lists of people who are or are not worth talking to. But real life doesn't work like that. Your supporters and volunteers are out in the world encountering potential voters every day but they have no way to capture those meaningful voter interactions and convert them into real, usable data that will power your campaign's GOTV effort and result in a win.
We built Reach for the Alexandria Ocasio-Cortez campaign as a tool for ourselves after we realized traditional door-to-door canvassing methods were limiting who we were talking to and when we were able to effectively collect data in the field. This is a part of how we won, and now we want to share it with other progressive campaigns.
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The way elections are run is stuck in the early 2000s.
- Based on traditional list-based canvas methods.
- Optimized for static, immobile population
- Voter must be home and data must be 100% right
- Lists routinely only feature anticipated “triple-prime” voters, ignoring the traditionally disenfranchised
With today’s tools, daily interactions with countless potential voters go entirely unleveraged...Now everyone is within
ID Anybody
Interact with and activate any voter you meet.
Register a Voter
*Instantly register eligible residents to vote.
Gamification
Compete with other supporters to rise to the top of the rankings!
Capture Date
Record support scores, add contact info, answer custom questions*.
History
Revisit past interactions & keep relationships alive.
Linked Campaigns
Hitting the streets for multiple righteous candidates? Reach has you covered.
Designed for the grassroots.
- Meet a potential volunteer? Deputize them on the spot by inviting them to Reach right from the app.
- PII is properly masked to keep election data safe.
- Volunteers can take initiative without depending on campaign HQ for a list
- Find friends and family in Reach, include them in GOTV & other campaign efforts.
Designed for the digital age.
- Don't let those social media likes and followers go to wase - find and ID them in Reach
- Clean, mobile-first design with web-based and multi-platform native apps
- Data is always live and updated. No syncing or downloading of lists.
Designed for engagement.
- Leaderboard motivates friendly competition & activism among volunteers.
- Users can invite others at no cost to the campaign. Let it go viral!
- Work across multiple campaigns at once.
- Use relational organizing techniques to follow up & build on conversations with voters you’ve met
How it Works
1
Meet
Meet a voter where they are. Have a conversation. Engage them in your case.
2
Search
Quickly search a person by name/address, find their record in Reach.
3
Capture Data
Mark a person as a supporter & collect their email address/phone number for follow-up.
Pricing
Priced with the grassroots in mind
Basics
$50 / mo
Base + $0.40 per 5,000 Records**
Trial Available
- Quick Search
- Responses (IDs, Email, Phone)
- Household Search
- My History
- Admin
- Email Support
- & More
Value Option
Complete
$100 / mo
Base + $1.00 per 5,000 Records**
- Everything in Basics
- +
- Leaderboards
- Send Email + SMS to Voter*
- Register Voters*
- Mass Invite Codes
- Linked Campaigns
- Custom Questions*
- Phone/Live Chat Support
- & More
Recommended
Monthly Pricing Examples
(per tier)
| Basics | Complete |
| 100,000 Voters | |
| $58.00 | $120.00 |
| 500,000 Voters | |
| $90.00 | $200.00 |
| 2,000,000 Voters | |
| $210.00 | $500.00 |
| 5,000,000 Voters | |
| $450.00 | $1,100.00 |
| 15,000,000 Voters | |
| $750.00 | $1,900.00 |
* Feature currently under development
** Pricing per voter decreases above 5m voters